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From greenwashing to accountability

by Dan Byrne

From greenwashing to accountability

From greenwashing to accountability – an ESG training guide designed to make you aware of the pitfalls and generate solutions. 

The idea that you can please a vast cohort of stakeholders simply by “looking green” is no doubt enticing, but doing so without the proper due diligence is problematic, and it will bring risk now more than ever. 

But don’t let that mislead you into thinking that transitioning from greenwashing to accountability is a PR exercise—it’s also an opportunity. A commitment to real sustainability can build long-term trust among stakeholders and secure the company’s future.

If you think your company might be flirting with greenwashing or simply want to ensure your company is accountable, this guide explains your next moves.

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Tags
ESG
Greenwashing
Sustainability

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